SEO Services
Strategies to capture traffic from search engines
IMPROVE THE VISIBILITY OF YOUR BUSINESS ON THE INTERNET
SEO is the process of improving a website’s visibility on organic (unpaid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website. SEO is made up of two main components: on-site and off-site optimizations. On-site optimizations include html code changes, text on website, images and other elements on the website itself. Off-site optimizations refer mostly to backlinks (links pointing back to your site from other relevant websites).
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What is SEO?
SEO refers to the efforts made to increase the quantity and quality of traffic to your website through organic search engine results.
There are two main types of SEO strategies: White Hat SEO optimization (“the good approach”) and Black Hat SEO optimization (“the not-so-good approach”). At Kambda, we only follow white hat seo strategies to position your site in search engine results to avoid getting sanctioned by search engines.
SEO is a process that requires continuous work over a period of time to start seeing tangible results. We believe with our guidance, you will be able to position your business in your niche market effectively and complement these efforts with a good social media marketing and paid advertising strategies.
Our SEO Process
Discovery
We will ask you to fill in a basic questionnaire to understand more about your business, competitors, your value proposition, target markets, etc.
Strategy
We will define the Key Performance Indicators (KPIs) for your site as well as the timeline of actions that we will carry out during the process.
On-site Optimization
This includes, among other things, keyword research, website structure recommendation, objectives and kpi’s and finally execution of recommendations.
Off-site Optimization
Primarily refers to link building to your site from other relevant sites.
Analysis and Reporting
We will provide monthly progress reports so you can see what we’ve been working on and the results we have obtained so far in order to achieve our longer-term goal.
Some of Our SEO Projects
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